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Custom Dog Tags and Challenge Coins


Shields of Strength has created hundreds of custom dog tags and coins for a variety of customers; to include, Army, Navy, Air Force, Marine, and Coast Guard units, Police Departments, Fire Departments, Sports Teams, Churches, Athletes and others.  Our Design and Graphics Art Team is one of the best in the business.  They are creative, patient, meticulous, and love working with new people to create a unique and personalized dog tag or coin for you. 





The process is simple and normally begins with a phone conversion to discuss the design.  Following the phone call, our team develops a DRAFT design and share it with the customer.  The customer reviews the design and provides feedback to the design team.  The design team makes changes and provides a second DRAFT.  The process continues until the customer is satisfied with the Design.  


Once the Design is approved by the customer, a prototype is produced.  The customer reviews the prototype.  The customer approves the design or requests changes.  This process continues until the prototype is approved.  Once the prototype is approved, manufacturing begins.  The manufacturing normally takes 6-8 weeks for completion.  


Normally, the minimum quantity for a custom dog tag / coin is 300 pieces.  The minimum quantity is due to overhead costs associated with design and mold/die fees.  


One time, Design fees are normally $300 to $500 depending on complexity of the design and the number of changes during the design process. 

Unit Costs:

The unit cost of a custom dog tag is normally $8.00/ea. for the initial bulk purchase of 300, or more dog tags.  Subsequent purchases of 35, or more, of the same items is $5.00/ea.  

What are you waiting for?  Call us at 800-326-7882

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